A shop for drivers that sells CB radios and fills a fitting workshop

Colegu sells CB radios, antennas, mounts and accessories for truck, van and car drivers, and its workshop in Coșereni, Ialomița county, fits radios, tunes antennas and repairs radio and electronic equipment.

A CB radio does not sell from a photo alone: buyers need to know which radio suits which vehicle, which antenna and mount they need, and who will help once the parcel arrives. So the shop had to explain, recommend and send each customer either to the cart or to the workshop.

We built the shop on WordPress and WooCommerce with a custom theme. The catalogue starts from the vehicle: truck, van or car. Complete kits bundle the radio, antenna, mount and cable, and filters let customers choose by vehicle, 12/24 V power, antenna length, connector type or magnetic base diameter.

Workshop services have their own pages: fitting and tuning, CB radio repairs, electronics repairs and mail-in repairs, with booking by phone and WhatsApp. The blog carries guides for drivers, from choosing an antenna to road tolls and regulations, which bring in buyers from search.

We promote the shop on Google, Meta and TikTok. Pixels and tags run through a consent banner and tracking module we wrote ourselves, which only start measuring once the visitor agrees. We also maintain the site and build the Colegu app for drivers.